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26 Apr 2010

Butterflies and Rainbows are Deadlier than the Plague

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butterflies suck

Editor’s Note: This post isn’t really business, which is why I’m publishing it on Monday on a day/time outside my regular schedule. If this isn’t your thing, come back tomorrow for some great business discussion.

“I came here to say that I do not recognize anyone’s right to one minute of my life. Nor to any part of my energy. Nor to any achievement of mine. No matter who makes the claim, how large their number or how great their need. I wished to come here and say that I am a man who does not exist for others. It had to be said. The world is perishing from an orgy of self-sacrificing.

I wished to come here and say that the integrity of a man’s creative work is of greater importance than any charitable endeavor. Those of you who do not understand this are the men who’re destroying the world.”

I’m not going to make any friends with this post. I’ll probably lose subscribers and Twitter followers, and I’m OK with that. The minute we start filtering what we say in order to become less hated and more well-liked is the minute we become politicians…and who is really loathed more than politicians are (including self-loathing)?

What I’ve come to talk about today is the pervasive thought plague that seems to be spreading throughout the net…the one I like to call the Rainbow Virus.

Here are the signs:

1. Belief that the world will become a better place if we sit around the campfire and sing Kumbaya

2. Belief that talk is good enough.

3. Excessive happy go lucky kind of talk…feel good stuff that gets you high.

4. Seeing self effacement as the pinnacle of personal achievement.

5. Rebellion as the goal and not as a means of accomplishing anything except being rebellious.

6. A refusal to accept differences and instead, wishing that everyone was the same.

7. Regarding self-expression as the highest form of virtue.

8. Not realizing that if you rock the boat long enough, that it’s going to tip over and that when it does, you better be ready to swim.

9. Bringing people down in order to bring others up (Toohey anyone?)

10. Change for the sake of change.

Remember the quote from Edward Norton’s character in Fight Club? “Self improvement is masturbation.” Couldn’t be more spot on. Sitting around talking about butterflies and rainbows makes us all feel good, but it doesn’t accomplish anything, well…unless the goal is to distract from the accomplishing itself.

Here’s my attempt at the cure:

1. These people are kind of like the people that badmouth soldiers. They have the ability to do that because there are others out there taking action, while they sit around the campfire and badmouth the rest of the world.

2. Don’t tell me what you think the problems are…tell me what you’re going to do about them. Don’t tell me what you’re going to do…bloody do it.

3. Feeling good is good, but you’ve got to use that goodness to your advantage. It’s really easy to talk a big game, but where’s the call to action?

The only thing achieved from watching Oprah on the DVR is that Oprah’s net worth increases and you’ve wasted valuable time.

4. You are perfect the way you are. Don’t beat yourself up for failing or for making mistakes. You’re born with what you’re given…accept it and use it.

Don’t ever apologize for who you are, regardless of whether you agree with me or not. I have much more respect for confidence than I do for meekness.

5. You’re a non-conformist…great…now what? What are you rebelling against? Why are you rebelling?

Every generation has a set of people that become rebels. We all think we’re the first, but sadly, we’re not.

Don’t rebel for the sake of rebellion, instead, find something that you don’t like and fix it. You’ve built an army of devotees, now take them to battle!

Idle armies are extremely dangerous, especially during times of peace. Don’t build an army unless you absolutely need to.

Rebellion isn’t a brand. What happens when your rebellion becomes normal?

6. Similar to #4. Men and women are different, it’s a fact. This blog is heavily male-centric, well…unless you’re an Ayn Rand fan. Is it because I don’t like women or have too much testosterone?

Nope.

It’s because I’m a man and that’s the only way I know how to be. I’d love to have a woman write her side of the coin (that’s an open invitation), but I’m not Tootsie.

“isms” exist to show us which side of the fence we belong on. As long as there are humans, there will always be fences. Not because we’re flawed, not because the classists and elitists are holding people down, but because others won’t step up. It’s easier to call names than to make change.

7. This is a side effect of the psychology society. “My contribution doesn’t matter as long as I’m being me.” “If you don’t like me the way I am, then that’s your problem.”

Bullshit

There’s a difference between playing the cards you’re dealt and not engaging in any sort of self-examination. Maybe you really are being an ass.

Maybe you are being selfish. Maybe you are being short sighted.

I admit quite freely that I’m an ass and that sometimes I need to tone it down. Sometimes I go too far, and even though I hate hearing it…I have to look at myself and see where it’s coming from.

When my wife comes to me with a complaint, I can either ignore it and risk losing the relationship, or I can take a look and see how I can change without compromising my ideals. No one ever said you have to compromise your integrity (we’ll get to that in a minute) in order to get along with other people.

8. What happens when your revolution works? Are you ready to lead?

9. The expression goes like this: “Don’t cut off your nose to spite your face.”

Just because everyone else is cutting their noses off doesn’t mean you have to do the same. There are some that see it as their moral imperative to bring others down so that they can lift others up. This is a result of the blame and/or welfare society.

Instead of looking to others to blame, why not look at yourself for a solution? As Steven Pressfield cleverly points out in his great book, the War of Art, people do this because they can’t face down their own resistance. It makes them mad that you have.

The opening quote of this post is from Ayn Rand’s character Howard Roark in the Fountainhead. He’s on trial for maintaining his integrity…the integrity of his work, his belief, and his mission. He refused to cut his nose off to please others. In his world, it’s not his job to sacrifice himself in order to come down to your level. It’s your job to bring yourself up to his level.

10. Don’t fix what isn’t broken.

Some systems work well. Don’t change them just because you can. However, if you run a platform based on change, you better deliver it. Instead of wasting energy on needless change…why not spend it creating something new?

So many people start off this way, talking about how they are going to be different marketers, but in the end, they wind up getting sucked in to the same trap as everyone else. “I’m different, I’m going to change the world!” (as soon as I’m done chasing easy money by selling the same thing that everyone else is, but packaged in a different way).

Your Empire at Risk

You don’t build an empire by sacrificing who you are or who you want to become. You don’t build an empire by talking about things…you build it through action. The people that are making change are the people that are taking action so that they have the power to make the change.

The difference between people like John Lennon, Mother Theresa, or Gandhi and everyone else is that the former actually got off their ass and did something. They actually lived their dharma…they didn’t just talk about it.

My question to you is:

“Do you have the courage to live your dharma, or are you just here to talk about it?”

Final Note: This post was not written in response to any single blog, post, or idea, but rather, is a collection of ideas gathered over time from my travels across the web. Take it for what it’s worth.

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  • http://twitter.com/nhangen/status/12894625430 Nathan Hangen

    Butterflies and Rainbows are Deadlier than the Plague (this one is going to be fun) http://bit.ly/8ZLFec

  • http://twitter.com/shannonrss/status/12894750937 Shannon Albert’s RSS

    Nathan Hangen – Butterflies and Rainbows are Deadlier than the Plague:

    Editor’s Note: This post isn’t rea… http://bit.ly/bLPEVF

  • http://twitter.com/mikecj/status/12895844778 Mike CJ

    Phew! Just read @nhangen 's latest post "Butterflies & rainbows are deadlier than the plague" Tough stuff. http://bit.ly/9arJEU

  • http://topsy.com/trackback?utm_source=pingback&utm_campaign=L2&url=http://nathanhangen.com/blog/butterflies-and-rainbows-are-deadlier-than-the-plague/ Tweets that mention Butterflies and Rainbows are Deadlier than the Plague | Nathan Hangen — Topsy.com

    [...] This post was mentioned on Twitter by Mike CJ, Shannon Albert's RSS. Shannon Albert's RSS said: Nathan Hangen – Butterflies and Rainbows are Deadlier than the Plague: Editor’s Note: This post isn’t rea… http://bit.ly/bLPEVF [...]

  • http://twitter.com/kbloemendaal/status/12896653734 Keith

    RT @nhangen: Butterflies and Rainbows are Deadlier than the Plague ##digitalempire http://is.gd/bIJLO

  • http://twitter.com/alltop_blogging/status/12897207801 Alltop

    Butterflies and Rainbows are Deadlier than the Plague http://bit.ly/bYKmJO Blogging.alltop

  • http://twitter.com/bloggingninja/status/12897208781 The Blogging Ninja

    Butterflies and Rainbows are Deadlier than the Plague http://bit.ly/bxGtiU

  • http://www.gospelrhys.co.uk/ Rhys

    Got nowt really to say to this but this quote from South Park's Emo Kids

    “If you wanna be one of the non-conformists, all you have to do is dress just like us and listen to the same music we do.”

  • http://nathanhangen.com/blog Nathan Hangen

    haha, I love that. Don't watch much South Park, but their ability to stay on the edge of the social psyche is impressive.

  • http://www.mikeslife.org Mike CJ

    Yes but……here's the dichotomy – if there weren't people sitting around campfires singing Kumbaya, or who talked without taking action, then the same people would be right in not accepting “differences and instead, wishing that everyone was the same.”

    Not everyone CAN be John Lennon or Mother Theresa, not everyone CAN be a leader or empire builder. And that's cool. So help the ones who can, but don't stress about the ones who can't.

  • http://nathanhangen.com/blog Nathan Hangen

    When I say same, I'm talking about men/women, black/white, northern/southern, American/Iranian, etc.

    We all have a different ideology, and that's fine. I'm just tired of wishy washy fairy tales.

    I think what bugs me about it is the lies that people tell each other and that they tell themselves.

    You're right, we can't all be heroes, but that's not an excuse to be a villain.

  • http://www.theinfopreneur.net/ TheInfoPreneur

    without villiains there would be no need for heroes right?

  • http://nathanhangen.com/blog Nathan Hangen

    Of course, and wouldn't that be fantastic?

  • http://www.theinfopreneur.net/ TheInfoPreneur

    No more war, no more contacts, no more ambushes, no more conrrupt people yeah that would be bliss.

    Don't know about you but I stopped watching the news when I got out because I'd lived it for too long, I'm posting positive content and being positive in my charge forward. By the way did you catch my bloggers mafia video?

    I love the fire you have brother, if people don't like this post, so what I just hope they won't waste any of their own time over thinking it. Let's crack on

  • http://twitter.com/marsdorian/status/12900630055 Mars Dorian

    RT @nhangen Butterflies and Rainbows are Deadlier than the Plague http://bit.ly/aiolZL

  • http://twitter.com/notaproblog/status/12900763056 Jordan Cooper

    Reading @nhangen Butterflies and Rainbows are Deadlier than the Plague http://bit.ly/aiolZL

  • http://nathanhangen.com/blog Nathan Hangen

    Well, it's really less about positive/negative than it is about finding my leaders. Chances are that if people don't like this post, then they wouldn't like me, and if they don't like me, then they probably wouldn't like being on my email list or buying my products.

    I have a “no bullshit” mentality and try to always be honest, both with myself, and with my readers.

    It's just like dropping a bomb before you send in the infantry. Sometimes you've got to clear a path to get to the good stuff.

  • http://twitter.com/ryanhanzel/status/12902119734 Ryan Hanzel

    RT @nhangen Butterflies and Rainbows are Deadlier than the Plague http://bit.ly/aiolZL

  • http://twitter.com/mariamcisse/status/12902717154 Mariam Cisse

    RT @nhangen Butterflies and Rainbows are Deadlier than the Plague http://bit.ly/aiolZL – I like the post Nathan. And I still like you ;)

  • http://twitter.com/mariamcisse/status/12902717154 Mariam Cisse

    RT @nhangen Butterflies and Rainbows are Deadlier than the Plague http://bit.ly/aiolZL – I like the post Nathan. And I still like you ;)

  • http://www.marsdorian.com/ Mars Dorian

    Nice one, Nathan

    I practice what I preach with every blog post, and I always include real life examples. Too many people give speeches and posts full of fire, but it's just a facade. They pretend to be awesome and call for “revolution”, but it's pretty just hot air.
    And of course, not everyone can be like that – we need opposites as well. But so far, the opposites are dominating the part of the world.
    A laser focused mindset and massive action causes impact, everything else will vaporize.

  • http://josephratliff.com JosephRatliff

    Ho-ly smokes Nathan. I'll bet you wrote this sometime after 10pm huh? :)

    Epic. Truly epic stuff.

  • http://nathanhangen.com/blog Nathan Hangen

    believe it or not, I wrote it first thing this morning (after I handed the baby over to the Mrs.)

    Thanks, just one of those I wasn't sure I should publish.

  • http://nathanhangen.com/blog Nathan Hangen

    Yeah, I bordered facade on this one, but I promise I'll return to solid advice tomorrow :)

    I don't like feeling outnumbered…like a stranger in my own neighborhood. I don't understand why some won't speak up.

  • http://twitter.com/nhangen/status/12907234771 Nathan Hangen

    How do you feel about butterflies and rainbows? Here's my take http://bit.ly/9arJEU

  • http://twitter.com/nhangen/status/12915291112 Nathan Hangen

    #Webrepreneur Butterflies and Rainbows are Deadlier than the Plague: Editor’s Note: This pos.. http://bit.ly/bhcj2p

  • http://twitter.com/kbloemendaal/status/12915785089 Keith

    RT @nhangen Butterflies and Rainbows are Deadlier than the Plague http://bit.ly/aiolZL (I had to read this one twice!)

  • http://twitter.com/josephratliff/status/12918103742 Joseph Ratliff

    RT @nhangen Butterflies and Rainbows are Deadlier than the Plague http://bit.ly/aiolZL

  • http://hotblogtips.com/ Keith Bloemendaal

    WOW! Let 'er all hang out here didn't you Nathan! Love it man.

    Lead, follow, or get the hell out of the way. Can't remember who said that quote, but I figure there had to be a few in all three to keep things on an even keel.

    I know what I need to do to continue to build my empire, and I won't let anyone or anything stand in my way. I am out to conquer, and I agree with your train of thought. If you don't like me or the way I am doing things, move on to someone that “tickles your ears”.

    Wile I admit, I do bite my tongue a little more than I want to, but I try to keep a professional brand as well (as professional as is possible for me anyway). Not saying that speaking your mind make anyone “less” professional, I just prefer to do it that way.

    Anyway, I better stop before I start rambling, time for a martini…. Good stuff man, and there isn't much you could say to make me stop reading, at least I know whatever you say, you mean it and it is from the heart!

  • Andrew

    Nathan you've really hit the spot here. I wasn't sure if I should post this. I know we haven't always seen eye to eye, but today we agree on about 98% of what you've said here.

    I particularly liked that you didn't shy away from the “ism” issue. It's about time more people confronted some of the things you've mentioned here.

    Though I think that there is a time for talk and a time for action. As you say all the talk in the world is never going to change anything. But without it, how can we understand the unique perspective of the other person(s) involved. Like when your wife presents you with that problem or concern.

    But at the end of the day I totally agree that cutting out the bullshit, being true to yourself, as well as being decisive, and taking action is all that's needed for anyone to accomplish anything.

    Perhaps we're not that different after all.

  • Andrew

    Nathan you've really hit the spot here. I wasn't sure if I should post this. I know we haven't always seen eye to eye, but today we agree on about 98% of what you've said here.

    I particularly liked that you didn't shy away from the “ism” issue. It's about time more people confronted some of the things you've mentioned here.

    Though I think that there is a time for talk and a time for action. As you say all the talk in the world is never going to change anything. But without it, how can we understand the unique perspective of the other person(s) involved. Like when your wife presents you with that problem or concern.

    But at the end of the day I totally agree that cutting out the bullshit, being true to yourself, as well as being decisive, and taking action is all that's needed for anyone to accomplish anything.

    Perhaps we're not that different after all.

  • http://twitter.com/bprofits/status/12923201350 Thu Nguyen

    Get motivated with @nhangen Butterflies and Rainbows are Deadlier than the Plague http://bit.ly/aiolZL

  • http://bloggingfor.info Thu Nguyen

    Talk about a call to action. That's a lot of steam going on there but I'd have to say you stated your point well. I can sense the urgency of acting your part rather than talking it. That's the thing with marketing nowadays, there's so many who's talking but not much walking. Too much selling but not enough giving. Sometimes they just need to be set straight but I'm sure it's posts like these that hammers them down. There's just no other way to put it and you got yourself a reader here.

    Cheers!
    Thu

  • http://twitter.com/kevincumbria/status/12927364065 Kevin Tea

    RT @nhangen: #Webrepreneur Butterflies and Rainbows are Deadlier than the Plague: http://bit.ly/bhcj2p Powerful post from Nathan

  • http://www.thesaleslion.com/ Marcus Sheridan,The Sales Lion

    Hangen, I knew this post was special as soon as Rand's words made the hair on my arms stand up. That lady had the biggest stones of any woman of the 20th century and no book I've ever read more naturally expressed my paradigms than The Fountainhead. Seriously, I've been reading blogs throughout the blogosphere for about a year now, all the while attempting to find a writer that sees the world, and business, the way I do. And as I've reviewed many of the most 'popular' blogs on the internet I've been dissapointed by the abounding 'kumbaya' feeling you express here. Frankly, after a while, many of these blogs seem to be saying the same thing, written almost the same way, but to which end I frankly know not. Hopefully I'm making sense here, but the fact is I very much appreciated this post and thought it relevant, useful, and enlightening. Thanks for speaking my language– the language of action.

  • http://nathanhangen.com/blog Nathan Hangen

    My tongue is scarred from biting it for so long that I couldn't take it anymore :)

    The way I see it is that I've only got a fixed time on this earth, so why waste it with people that suck?

  • http://nathanhangen.com/blog Nathan Hangen

    Probably too similar, which might be why we disagree :)

    You have a point with the “talk” side of things. My main problem, at least in this case, is that many platforms are built on the talking side of things with very little thought to taking action.

    Maybe it's simply a matter of a smart leader coming in and taking that audience to the next level.

  • http://nathanhangen.com/blog Nathan Hangen

    Thanks Thu, the benefit to writing a post like this is that I can't afford to not take action :)

  • http://nathanhangen.com/blog Nathan Hangen

    Always love finding another Rand fan…too few of them these days, at least that are willing to admit it.

    Although I enjoyed Atlas Shrugged, there haven't been many books that have touched me like the Fountainhead did. I can identify with Roark on many levels.

    The day I start repeating what everyone else is writing is the day I quit blogging. I've got better things to do with my time than regurgitate other people's ideas, and the readers of this blog deserve better.

    Thanks for the comment!

  • http://www.MavenDiary.com Wendy Maynard

    Funny, you've never come across as an ass to me. Just as a person who is willing to stand up and speak his truth, which I admire even I don't always agree with the speaker/author/blogger.

    And while you might have a masculine bent, at least you're not naming your products using the words “massive, eruption, inbound, altitude, or geyser.” Those are very {ahem} masculine if you think about them. LOL

  • http://nathanhangen.com/blog/entertained/ Are You Not Entertained? | Nathan Hangen

    [...] “Flowers and butterflies are so much more comfy…they’re reassuring and make me feel special.” [...]

  • http://www.o-copy.com/blog Kathleen O'Connor

    Don't rebel for the sake of rebelling – totally agree with that. I see that so often. Few people truly are doing something with substance that's worth talking about. But they sure want to stand out and be rebels. Wannabe rebels also tend to be the ones who bash those who lead standard, conventional lives.

    But I don't know, I kinda do think the world would become a better place with some Kumbaya around the campfire. :) It makes people feel good inside. And when they feel good, they are good to others. And the goodness spreads. Maybe I'm just a hippie, lol.

    I feel lame when I read things like this because I'm not building anything extraordinary or trying to 'change the world.' Maybe one day I'll feel that way. Right now, I just want to build a sustainable business, do what I love for a living, help people improve their businesses, make enough money to travel the world and do the things I enjoy, and serve customers I like. Perhaps that's boring and ordinary, but I guess we can't all be empire builders. There'd be a lot of warring going on.

    And I feel guilty because I'm a lot of talk and not a lot of action at this point, but I'm taking baby steps. I get overwhelmed pretty easily (working on that), and I feel like I have SO MUCH TO LEARN. That alone freaks me out. For now, I'm just trying to take it one day at a time. And trying to learn to be comfortable in my own skin.

    Anyway, I will stop blathering now. Peace and rainbows. ;)

  • http://nathanhangen.com/blog Nathan Hangen

    Just kind of finished a peace and rainbows post for someone else, so I thought I'd respond now while the love was in the air :)

    You know, I agree with you in some ways. Being nice should be how we act by default…we shouldn't need blogs to remind us of this.

    My problem is that sometimes, people confuse feeling good now for feeling good forever. Unless you do something to keep that good inside, then you'll lose it.

    We don't all have to build empires, but I'd venture to guess that in your own way, just having a sustainable business is an empire of sorts. It's something you can pass down or use as leverage. It's something that enables you to see the big picture.

    There's nothing wrong with that at all.

    The talk/action paradigm is a constant struggle until you overcome it, and at that point, you've got nothing left but the brutal truth. Once you uncover it, it's like a cut that won't scab until you pay attention to it.

    I know you're doing great things, and you have a great heart. Keep up the great work.

  • http://www.o-copy.com/blog Kathleen O'Connor

    See, you've got some Kumbaya in ya, I knew it! ;)

    Being a good person requires daily practice. Just reading personal development blogs and books won't make a difference unless you actually make an effort to improve yourself on a regular basis… and most people don't!

    So I take it you would totally hate going to the Rainbow Gathering. :P

  • http://nathanhangen.com/blog Nathan Hangen

    Truth.

    Nail meet hammer.

    It's the same with blogging and business. Just reading blogs isn't good enough, just as thinking about being nice isn't good enough.

    The action is the hardest part, but without that the rest is useless.

  • http://nathanhangen.com/blog Nathan Hangen

    now that's an idea!

    Seriously though, that's hilarious…never put that together. I'm close to spitting beer on my keyboard right now!

  • http://www.o-copy.com/blog Kathleen O'Connor

    See, you've got some Kumbaya in ya, I knew it! ;)

    Being a good person requires daily practice. Just reading personal development blogs and books won't make a difference unless you actually make an effort to improve yourself on a regular basis… and most people don't!

    So I take it you would totally hate going to the Rainbow Gathering. :P

  • http://nathanhangen.com/blog Nathan Hangen

    Truth.

    Nail meet hammer.

    It's the same with blogging and business. Just reading blogs isn't good enough, just as thinking about being nice isn't good enough.

    The action is the hardest part, but without that the rest is useless.

  • http://nathanhangen.com/blog Nathan Hangen

    now that's an idea!

    Seriously though, that's hilarious…never put that together. I'm close to spitting beer on my keyboard right now!

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