Nathan Hangen

How Much Real Estate Do You Own?

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I view the internet as a virtual world that replicates our own. The only difference is that the internet is more connected, moves faster, and is much less forgiving than the real world in terms of business.

Look at the internet today compared to where it was 5 years ago…EVERYTHING has changed.

Look at the brick and mortar businesses in your neighborhood. How much has changed in the past 5 years there? Probably not as much.

The “physical” world is saturated with products and buildings on every corner. There aren’t many more places to create…we are running out of room. There is only so much physical space in the world.

However, even though the internet is also saturated, the size of the internet is growing exponentially. The internet is getting more populated, but there is more room than ever before. Why? Because people are losing faith in big business. The dream is over and everyone is waking up. Personal brands are taking over and that means that you and I, the regular guys and gals, have a great opportunity to play on the same field as the big boys.

Go into your city and try to open a business that competes with Wal-Mart. It isn’t going to be easy at all.

However, open up a WWW and you’ve got access to millions of people across the world that are sick and tired of getting screwed by the big guys and would love nothing more than to develop a relationship with the people that they purchase from. People aren’t buying items anymore, they are buying relationships and trust. With the right skill and innovation, you can become that trusted business.

So I’d like to ask you – how much real estate do you own? How much of your niche are you carving out online? Do you own your own name.com? Do you own your YouTube channel? Are you using Twitter and Facebook to leverage your brand and your social network?
Even if you don’t want to be a guru, there is no reason that you can’t position yourself as a trusted ally in the eyes of the world. If nothing else, you need to own your own portion of Internet real estate because just like houses and apartments, internet real estate is going to increase in value over time.

If you haven’t already, start carving out your own little niche on the web and set up shop. Set up your own blog or website and just squat until you feel you’ve got something to offer.
If you are a Webrepreneur like me, then you need to get proactive and start buying up real estate like crazy. Don’t look at website names and keywords like a chore, start looking at them as an investment. With every niche, every domain, every article, every keyword, and every social account that you own, you start to create a wealth that will pay huge dividends down the road.
We face an ever changing world and as it speeds up, we’ve got to speed up with it. Set sail and start moving with the current. You’ll find that the property is beautiful and most of it pays for itself.

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